---
title: "#dwtech18 \"You can't buy a digital workplace.\" says Sam Marshall and gives a preview of his keynote."
description: "Sam Marhsal's keynote is about an ecosystem, that of the digital workplace. The term alone describes the complexity we are dealing with as IT, not only from a technological point of view as a product that is being introduced, but as a concept of how we will work in the future."
canonical_url: "https://www.shift-work.de/blog/dwtech18-you-cant-buy-a-digital-workplace-says-sam-marshall-and-gives-a-preview-of-his-keynote.html"
published: "2018-01-24"
updated: "2021-08-11"
language: "de"
content_type: "Article"
publisher: ""
---

# #dwtech18 "You can't buy a digital workplace." says Sam Marshall and gives a preview of his keynote.

**Datum:** 24.01.2018
**Autor:** Ellen Trude
**Kategorien:** Interview, Digital Workplace Technologie, Digital Work(Place) Strategie & Business Orientierung

Sam Marhsal's keynote is about an ecosystem, that of the digital workplace. The term alone describes the complexity we are dealing with as IT, not only from a technological point of view as a product that is being introduced, but as a concept of how we will work in the future.

In event planning, some of the titles are first of all working titles and they will become more concrete up to the event itself. So it may well be that the title of Sam Marshall's keynote will still be modified. In terms of content, however, Sam's wealth of experience will cover all conceivable modifications, regardless of the title. A look at his biography and answers proves this.

Sam Marshall is the owner of ClearBox Consulting and has specialised in intranets and the digital workplace for over 18 years, working with companies such as AstraZeneca, Vodafone, TUI Travel, Sony and GSK. His…