---
title: "Social Strategy: The need to have a direction"
description: ""
canonical_url: "https://www.shift-work.de/blog/social-strategy-need-direction.html"
published: "2014-01-31"
updated: "2026-09-18"
language: "de"
content_type: "Article"
publisher: ""
---

# Social Strategy: The need to have a direction

**Datum:** 31.01.2014
**Autor:** Rogier Noort
**Kategorien:** Digital Work(Place) Strategie & Business Orientierung, Fachbeitrag

I really should write this article after the Enterprise 2.0 Summit. Looking at the conference schedule you see titles like: Heading from Engagement to Passion in Future Work Performance, Key Factors for Strategic Enablement or Getting Social Aligned to Processes, and there are more examples. Putting all these together will give you a good and clear vision of what your Social Strategy should (or could) be.
 
 And, when you visit the conference, you can always strike up a good conversation with one of the speakers or attendees to get just that little extra, or just that answer to a specific…